Jennifer Duffy has 15 years' experience in corporate and financial PR, gained at two of the world’s leading PR agencies, and has managed communications for Visa International’s CEMEA region. Having worked with both large and small companies,Jennifer often observed that communications were not a priority for smaller companies, despite the enormous impact they can have on a business' success. Jennifer works closely with management teams to identify their strategic direction, and then ensures this is reflected and implemented in a company’s communication planning.

Jules Hewitt has 20 years experience in the design industry and held senior positions with industry-leading creative agencies such as
Interbrand, BrandUnion and Fitch, before launching her own branding company in 2000. Jules believes design is not just about looking good,
but about giving companies the competitive edge, and increasing market share. She was the creator behind the FTSE identity, The Food Standards Agency, Cairo Amman Bank, Rolls Royce communications and the new Holiday Inn identity, amongst others.